The job.
An AI automation consultant finds the work on the commercial side of your business that a machine should be doing: marketing, sales, customer service and the admin around them. Then builds the system that does it. Reporting that assembles itself. First drafts that arrive before the meeting. Leads that get a reply in minutes, not days. Data that moves between your tools without anyone retyping it.
I map the processes with your team. Where an off-the-shelf tool fits, we use it. Where it doesn’t, I write the code. Your data stays in your systems, and anything that goes to a customer has a person behind it. The proof is a business of mine that runs end to end on eCommerce systems I built: pricing, listings, customer messages, the lot. It’s the number one seller in its category, and I don’t touch it from one week to the next.
Book a 30-minute strategy callAutomate:
Reporting /
Content Production /
Lead Handling /
CRM & Data /
Paid Media Testing /
Customer Replies /
Admin & Hand-offs /
Reporting /
Content Production /
Lead Handling /
CRM & Data /
Paid Media Testing /
Customer Replies /
Admin & Hand-offs /
How it works.
It starts with a short look at how the work actually gets done. If you already know the process you want automated, we start there. If you don’t, I spend a few days with the people doing the work and map where the hours go. Then we pick the one that pays back fastest.
Then I fix it. Sometimes that’s an off-the-shelf tool set up properly. Sometimes it’s something built for you. Either way it goes live with a number attached: hours before, hours after. One process or a whole function, your call. The next one only starts when the first is paying for itself.
Everything runs in your accounts, on your data, with the keys held by you. Your team gets trained, with the documentation to go with it. Nothing is a black box.
Book a 30-minute strategy call
Questions people ask before they call
What does an AI automation consultant do?
Finds the work in your business that a machine should be doing, then builds or sets up the system that does it. Reporting, content, lead handling, customer replies, the admin between systems. The team keeps the judgement and loses the grind.
What's worth automating first?
The process that eats the most hours and has the clearest rules. Usually that's reporting, first replies to enquiries, or something being retyped from one system into another. A few days watching how the work gets done finds it fast, and the first build pays for the rest.
Is our data safe?
It stays yours. Everything runs in your accounts, under your logins, with the keys held by you. Nothing customer-related is sent to a public AI tool without that being agreed first, and anything that goes out to a customer has a person behind it.
Do you build it, or recommend a tool?
Whichever fixes the problem. If an off-the-shelf tool does the job, I set it up properly and connect it. If nothing fits, I build it. You get the one that works, not the one I'd rather sell.
How do you stop it making mistakes?
By deciding up front what the machine is allowed to do alone and what needs a person. Drafts get checked before they publish. Unusual enquiries go to a human. Every automation logs what it did, so when something looks off you can see why and change the rule.
How long does it take?
A first process is typically live within weeks, not months, and measured from day one: hours before, hours after. Bigger builds take longer, and you'll know the timeline before anything starts.
What does it cost?
Priced per process or by the day, agreed up front after the short look at your business. You'll know what it costs and what it should save before you say yes. There's a longer answer in Resources.
Get serious about growth.
Book a 30-minute strategy call, and bring the process that annoys you most.What clients say.
Let's talk, get in touch“Mark is creative, organised, and able to deliver complex projects to short deadlines. We were delighted with the process, from start to finish”
Dave Curtis, Jack Daniel's“We chose Mark over other consultants due to his creative ideas and flexibility to meet our needs. He reinvented our online shopping experience and I would highly recommend Mark’s strategy process to others”
Rob Fairhurst, iCandy Pushchairs“Property is a highly competitive industry, but Mark made us really stand out from the crowd online. He is straight talking and gets results”
Sharon Lewis, Hunters Estate Agents“Not only is Mark highly intelligent, experienced, and strategic, but he’s also a pure professional and personable. It was an absolute pleasure working with him over the years at Robert Half”
Sofia Qureshi, Robert Half RecruitmentResources
